Digging Your Scene

How relevant is PR in the contemporary world and what sort of person does it take?
In a time of collapsing print media readerships, declining advertising revenue and waning consumer confidence, the role of public relations in the contemporary promotional mix has never been more significant.
Whereas the PR sector has undoubtedly felt the effects of the [...]

One of the things we think is essential to help you get on in the creative industries is inside “know-how” and experience. Whether the economy is booming or busting, as long as you know what to expect and what the industry is looking for, you’ll have an edge. So we hope this article from a [...]